According to our experience the choice of the product of each
promotion must have some peculiarities that change everytime.
In fact there are
seasonal products, other that don't have links with any time and, in case of points
collections, we must offer you a good choice of articles.
In any case we can resume
that:
it's important that the consumer likes the
gadget and that the gadget "speaks" of the firm as long as the
promotion lasts. This gadget must have an appeal for the consumer, it must
be useful and it must be of good quality.
he quality needs great attention, because
the most important aim is not only to stimulate purchases, but first of all
to improve and consolidate the trade-mark. Products of inferior quality
never last and the consumer doesn't like them: it's better to choose a
middling quality article, rather than an article apparently most important,
but of low quality; seasonable products should be linked to
seasonable gadgets, so that other consumers are stimulated to buy the
product offered with the gadget. If you offer a pareo, a beach towel or a
bandana togheter with a sun product, you induce to buy the product in order
to obtain the gadget
Incentives operations
When you work with incentives, the quality and the kind of the products you
offer depend on different necessities, both if they are directed to employees or
if you are organizing a fidelity campaign for selling-chains. In any case the
quality is always important. Due to our experience we can offer you information
and advices, in order to realize successfull operations and we can offer you a
great choice of articles where you can really find what you are looking for.
